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Monetization

Lead fee / pay-per-connection

Monetize the deepest defensible layer the marketplace actually owns, then expand down the stack carefully.

Articles

What to read for Lead fee / pay-per-connection

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Marketplace Monetization Models: How the Best Marketplaces Make Money

Commission is only one monetization layer. The strongest marketplaces stack payments, workflow, ads, protection, capital, and AI on top of transaction ownership.